
UA1005 UX Training & Workshop Digital Products - ONLINE
The seminar imparts all important concepts for innovative UX design, for the development, design and the usability testing of websites / mobile & tablet apps. From the basics of ISO 9241, to context of use analysis, persona, conceptual design, prototyping to usability testing + test + certificate. Differentiate between usability and user experience. Increase conversion rates and create efficient mobile user experiences.
- Human centered design process - Planning, implementation and evaluation of digital products
- Conduct usability tests with real users and video recording
- Tailor digital products and services to users and their needs. What counts for the user or the stakeholder?
- Products and services with high efficiency
- Comprehensive customer service along the customer journey
- Better customer loyalty through targeted measures based on AI
- UX design, Lean UX, Agile
- More efficient processes
- Increase recommendation
- Basics of good design & UX and digital products
- User research, know the user, their needs and their context
- Understand user needs and derive requirements
- Develop design solutions for digital products
The seminar focuses on practical exercises. For all concepts of the seminar - workshops there are extensive practical exercises from the areas of Web / Mobile (Webapp & Native) / Tablet, TouchDesign. The motto of the seminar: From the idea to creative methods, storyboard and interactive prototype.
The UX seminar teaches all young professionals the most important usability and UX methods. As a further training, the CPUX-F Foundation certificate can be obtained according to the official criteria and the curriculum of the UXQB (Usability & UX Qualification Board). The seminar closes with the certificate of the Usability Academy.
- LIVE ONLINE Training with V-Classroom-XL - Video Audio - ONLINE REALTIME WHITEBOARD - eLearning Portal - Virtual Classroom
- 4 units LIVE ONLINE V-Classroom-XL training & workshop + test + certificate
- 16 hours full of UX methods, concepts
- 10 Participants maximum - NO mass training - much time for individual questions
Basics of usability & UX and digital products
- What standards are there for digital products and services
- What role do the standards of ISO 9241-11, 110, 210 play?
- User Centered Design vs. Human Centered Design
- HCD vs. Design Thinking, Service Design, UX Design
- Usability Engineering, SCRUM, Agile Methods, LEAN UX,
Exercise: Basics of Usability - Efficient and Effective Products and Services
To know the user, their needs and their context
- User Research, usage context analysis
- Understand the mental models of users
- understand behaviors
- Interview guidelines
- Persona vs. Jobs-to-be-Done
Exercise: usage context description, persona
Understanding user needs and deriving requirements
- Differentiate usage requirements from requirements
- Derive User Needs
- related user needs and usage requirements
Exercise: Derive User Needs
Develop design solutions for digital products
- User Story Mapping, Scenario, Experience Mapping
- Formulate usage scenario, describe target state
- Basic principles of 'Good UX Design', Golden Rules
- Basic rules of UX design
- Style guides, IOS, Android, Material Design
- Conceptual design and workflows: from idea to concept
- heuristics and dialogue principles
- Excursus: Mobile Deadline, Responsive Design, Landing Pages
- Information architecture, navigation structure
- Low, high fidelity prototyping
Exercise: paper or simple click prototype
Usability Testing & Evaluation
- Overview of usability testing
- Basics for planning, execution and evaluation of usability studies and tests
- Heuristic evaluation
Exercise: heuristic evaluation or usability test
Test and Certificate "Usability Academy - Usability & UX Foundation Certificate"
- Usability Foundation Test
- Online test with about 20-25 questions
Course facts
- 2 days seminar + short test + certificate of the Usability Academy
Target group:
- Beginners, no prior knowledge, all who want an overview of the development of digital products & services
Price: € 695, - plus VAT
Dates
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