UA3010 - Usability und UX - Grundlagen & Methoden

Duration:

  • 2 days

Short description Day 1:

  • Usability and user experience in product development
  • Overview of the most important and common usability methods
  • Qualitative Usability Testing - Planning, Execution and Evaluation

Contents:

  • Usability and user experience in the context of ISO 9241 product development
  • Positioning Usability Engineering and User Experience
  • Basics of the product development process of the User Centered Design
  • Overview of relevant usability methods and their use in the user centered design process
  • Detailed information on important analysis methods in the context of requirements engineering
  • user interview
  • Detailed information on important evaluation methods in the context of iterative product evaluationprototyping
  • Expert evaluation including exercise Usability Testing
  • classification of usabality methods in the usability engineering processScenario-based testingPlanning, implementation and evaluation exercise

Didactics:

  • Interactive work in small groups and with case studies
  • Access to the working platform of the Usability Academy for preparation and follow-up

Short description Day 2:

  • Basics for quantitative measurement and testing
  • Practical instrument development
  • Data collection and quantitative, statistical evaluation

Contents:

  • Theoretical basics for measuring & testing
    Overview of data collection tools

    Practical construction:

  • Questionnaire design & construction; scale levels
  • Interview design & construction Interview guide
  • Scientific observation; Creation of quantitatively measurable behavioral anchors
  • Sample selection and size; Consideration of specific target groups (e.g., 55+)
  • Experimenter behavior

    Practical data evaluation (statistics):

  • Descriptive data analysis with Exel or SPSS
  • Possibly. inference statistics evaluation
  • Data presentation & presentation

Didactics:

  • Interactive work in small groups and with case studies
  • Access to the working platform of the Usability Academy for preparation and follow-up
  • Data evaluation with evaluation software, e.g. Exel on the PC

Price: 995,- Euro plus VAT

Dates: ...here

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